Sales leadership · Technical B2B
When a sales problem is really a leadership problem
More leads, more meetings and a new CRM achieve little when priorities, accountability and decisions remain unclear.
Read insightPaul Fritz Mendel · Interim Executive
I write about how I stabilise technical B2B businesses and move them forward at the same time: through clear leadership, new markets, culturally credible change and AI-enabled speed.
Sales leadership · Technical B2B
More leads, more meetings and a new CRM achieve little when priorities, accountability and decisions remain unclear.
Read insightCommercial Transformation · Operational stabilisation
Not every difficult situation is an insolvency case. Often the business needs commercial realignment, visible leadership and disciplined execution.
Read insightChange Management · Organisational culture
Change rarely fails because the slide deck was missing. It fails when leadership rewards behaviour that contradicts the strategy.
Read insightMandate decision · Technical B2B
The title is secondary to the decisions that must be made. This is how I distinguish enterprise leadership, commercial leadership and a transformation mandate.
Read insightMovement · Change · AI
Stabilisation is necessary, but insufficient. I connect proven leadership with new markets, ideas and AI-enabled speed.
Read insight